Systems management This layer handles monitoring and alert management. FXTrinity currently operates more than 700 monitors to check on the state of the platform at any given point in time. At each layer, scalability is achieved through the use of arrays of multiple servers that can be expanded in number should the need arise. Most [...]
Thursday, August 20, 2009
FXTrinity is engineered for high-performance applications such as TV voting. The platform can handle several hundred transactions per second. In addition, the platform has been designed to scale on demand. FXTrinity handled the world’s largest SMS TV voting event, Miss World, which involved 110 countries simultaneously voting. FXTrinity is composed of four key functional layers: [...]
Wednesday, August 19, 2009
Flytxt provides customer loyalty relationship marketing solutions to clients, helping them increase loyalty and revenues through customer retention. Clients that Flytxt has successfully run campaigns for include Five TV, Chrysalis, Emap (Smash Hits magazine and the Kiss 100 radio station) and Bayer. These campaigns involved newsletters and loyalty programmes and needed a moderate amount of [...]
Wednesday, August 19, 2009
Flytxt provides clients with the means to acquire new customers. This business need is usually coupled with a need to drive incremental sales (sales promotion) and increase brand awareness. Examples of successful Flytxt customer acquisition campaigns are Coke, Cadbury and Gossard’s "G4me" Campaign. These campaigns involved a range of techniques, from point-collection schemes to text-and-win [...]
Friday, August 21, 2009
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